75way Technologies has the reputation of being one of the top design and technology companies in India. We are looking for ambitious and self-driven Candidate for SEO/SMM Development. Developing and implementing effective search engine optimization (SEO) and social media marketing strategies, coordinating content, design, social media, pay-per-click (PPC) marketing and other activities. Managing offsite and onsite optimization, SEO efforts, including onsite and offsite optimization and keyword expansion research. Current knowledge of SEO practices and techniques is essential to this role.
Your goal will be to ensure that the content is search-engine friendly and optimized to increase our company's profitability.

Duties And Responsibilities:

• Develop and execute successful SEO strategies
• Conduct keyword research to guide content teams, review technical SEO issues and recommend fixes
• Optimize website content, landing pages, and paid search copy
• Direct off-page optimization projects (e.g. link-building)
• Collect data and report on traffic, rankings and other SEO aspects
• Work with social media and PPC teams to optimize campaigns
• Knowledge of ORM (Online Reputation Management) is a plus
• Keep abreast of SEO and integrated marketing trends

Required Skills And Experience:

• Proven experience in SEO/SMM or similar role
• Knowledge of standard and current SEO practices, knowledge of HTML/CSS
• Experience with SEO reporting
• Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
• Strong organizational and leadership skills, Analytical mindset with numerical aptitude