Digital Media Manager ( PPC, Campaigns, Google, Facebook, Keyword Research, Linkedin, Twitter, Media Planning, Budget optimization, eCommerce, Fintech

Job Overview

Location
Bengaluru, Karnataka
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
331
Job Views
246

Job Description

Social Beat is a leading digital agency with the aim of being the #1 digital agency in India by 2021. With the ambitious goals of growing 10X, we are looking at expanding at ambitious individuals to join our Digital Advertising team and drive strong growth.

General Knowledge:

  • Understanding of PPC Campaigns
  • Understanding of advertising on Google, Facebook, Linkedin, and Twitter

Experience: 1-3 years of experience in;

  • Planning, implementing, and reporting the performance of PPC campaigns for multiple clients
  • Keyword research and analysis
  • Media Planning
  • Budget optimization

Platforms:

  • Google Marketing Platform
  • Specifically - Google Adwords (Display, Mobile App, Video) and Analytics
  • Bing Editor

Qualities:

  • Constant monitoring of the performance of multiple campaigns
  • Attention to small details
  • Updated on the latest trends on the above-mentioned platforms

Responsibilities:

  • Set up and run large scale PPC campaigns
  • Optimize performance to increase reach, generate leads and transactions and reduce cost. (multiple optimizations in a day - if needed)
  • Analyze trends, along with qualitative and quantitative data to recommend campaign changes and updates.
  • Track and analyze website traffic flow and provide regular internal reports.
  • Create performance reports with recommendations for improvements.
  • Intra-team coordination to understand how the campaigns can yield more quality leads

Certifications

Certification is Google AdWords and Analytics

Clients

We work with clients across sectors, including eCommerce, Fintech, Gaming, EdTech, Apps, Lead Generation

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